Bhagyashree Vyas is an experienced online marketing professional with a strong background in performance marketing and paid media strategies. Currently serving as Online Marketing Manager at Care.com since November 2021, Bhagyashree has previously held positions such as Paid Media Specialist and App Marketing Manager at Customlytics GmbH, where responsibilities included planning and optimizing campaigns to meet client KPIs. Additional experience as SEM & Social Media Marketing Manager as a freelancer involved managing paid media campaigns while tailoring strategies to client needs. Previous roles also include Performance Marketing Manager at Amazon, where key performance indicators were monitored and optimized, and Performance Marketing Associate at Vedanta Resources Limited, overseeing multiple marketing channels. Bhagyashree holds an MBA in Marketing from the Institute of Management Technology, Hyderabad, and a B.Tech. in Electronics Instrumentation and Control from the Global Institute of Technology.
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