Pedro Escudero

Pedro Escudero is an accomplished entrepreneur and business leader with extensive experience in the automotive and digital marketing sectors. As the Founder & CEO of CartaCx since November 2017, Pedro focuses on enhancing client retention and lead management for automotive dealerships. In addition, Pedro serves as the Director General at Ad Punto, where efforts center on improving profitability and operational efficiency for auto agencies. Previous roles include Co-Founder and Director of Digital Projects at Arte Diseño y Publicidad ad&P, where Pedro developed impactful digital marketing campaigns, as well as a consultant for Banco Compartamos, enhancing internal communication systems. Pedro's educational background includes specialties in International Marketing and Production Management from Universidad Panamericana, along with interactive marketing training from Tecnológico de Monterrey.