Karoline Andrade is a Lead Data Analyst at Grupo Casas Bahia since August 2021. Prior to their current role, Karoline worked as a Especialista Digital Analytics at Vivo (Telefônica Brasil) and as a Consultor Digital Analytics at Magazine Luiza. Karoline also has experience as a Digital Analytics Sr. at Telefônica Brasil, an Analyst at BETC São Paulo, and an Analyst Data Intelligence/Web Analytics at SKY Brasil. Karoline holds a Master's degree in Customer Experience Management from ESPM Escola Superior de Propaganda e Marketing and has various certifications in Marketing and Analytics from the same institution. Their expertise lies in Google Analytics, Microsoft Office, and cross-referencing data to support business decisions.
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