Nicolas Arauz

Nicolas A. serves as the Chief Executive Officer of Caswell-Massey since November 2016, leading a transformative initiative for the 270-year-old brand by revitalizing its operations and creative strategy, including collaboration with renowned perfumers to enhance its fragrance offerings. Prior to this role, Nicolas was the Principal at Agency By Others from May 2015 to December 2016, executing brand image and transformation strategies for various clients, including Caswell-Massey. Nicolas's experience also includes serving as the Executive Director of Brand Experiences at David Yurman from November 2012 to April 2015, where responsibilities included enhancing consumer experiences and overseeing significant retail developments. Earlier roles include Principal at Agency by Others and Managing Director at Pompei A.D. LLC, focusing on brand experience and strategy for high-profile clients. Nicolas A. holds a Bachelor of Architecture degree from Carnegie Mellon University.