Sandra Miley

Sandra Miley has more than 25 years of consulting and operational experience delivering brand and marketing strategies that accelerate growth and modernize go-to-market strategies. She specializes in architecting aligned brands and catalyzing business transformation for companies ranging from technology startups to Fortune 500 companies, with an emphasis on B2B.

Sandra brings brand strategy expertise and experience in corporate marketing, acquisition integration strategy, category creation, and sales acceleration to her work with companies including Adobe, Brocade, Cisco, Juniper, Nokia, Rackspace, Vocera, and Zymergen.

Before joining Catalyst Strategies, Sandra was head of marketing for Zymergen, a hypergrowth startup that she introduced to global markets, earning a 2017 Technology Pioneer award from the World Economic Forum. As head of marketing at Vocera, Sandra rebranded the company, attracting new partners, employees, and customers, and built a revenue performance management (RPM) model that drove 10x pipeline growth. Today, over half of all new Vocera customers come through the RPM model, fueling long-term recurring revenue for the company.

Sandra holds a BA from the University of California, Berkeley, with a pre-med concentration.