Theresa Hein

Theresa Hein is an experienced professional in digital communication and strategic consulting, currently serving in the role of Digitale Kommunikation für den Parteivorsitzenden Friedrich Merz at CDU Deutschlands since July 2022. As the founder of Hannoverlife since September 2015, Theresa has established a digital city magazine focused on lifestyle and employer branding in Hannover. Additionally, Theresa offers expertise in digital political communication through a personal consulting practice initiated in 2018, providing workshops and engaging in discussions on social media in political contexts. In August 2023, Theresa joined The Partners Beratungsgesellschaft mbH as a network member, contributing to sustainable strategies for businesses and society. Previous roles include digital campaigning for CDU in Niedersachsen and digital communication for Friedrich Merz during their candidacy for party leadership. Educational background includes a Ph.D. in Medienwissenschaften and a Master of Arts in Media and Political Communication from Freie Universität Berlin, along with a Bachelor of Arts in Mediamanagement from Hanover University of Music, Drama and Media.