Yuan Li is a seasoned communications professional with extensive experience across various sectors, including finance, technology, beauty, and healthcare. Currently serving as a Senior Communications professional at Central 1 since March 2023, Yuan supports credit unions and small financial institutions in enhancing banking choices for Canadians. Previously, Yuan held positions as an Account Manager at Omnicom Public Relations Group, and as a Senior Consultant at Wellcom, where key clients included Hennessy, Lenovo, and the European Commission. Notable achievements encompass strategic communication initiatives that increased website traffic and successful media relations. Yuan began a career in corporate communication at Sanofi, managing editorial content and public relations, and has held roles at TBWA\Paris and Matriochka Influences, focusing on luxury brands and digital strategies. Yuan holds a Master’s degree in Communication from Sciences Po, obtained in 2014.
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