Shimrit Frenkel

Director, Americas Regional And Partner Marketing at Checkmarx

Shimrit Frenkel has a diverse and extensive work experience spanning several companies. Shimrit has held various marketing and leadership roles throughout their career.

Frenkel's most recent position is as the Americas Regional and Partner Marketing Leader at Checkmarx, starting in March 2023. Prior to this, they served on the board of directors for Empathy for Peace since September 2022.

Before their current roles, Frenkel worked at CyberArk as the Director of Americas Growth Marketing from August 2017 to February 2023. In this role, they oversaw a team of Regional Marketing Managers and focused on driving demand generation programs and collaborating with sales leadership.

From November 2016 to August 2017, Frenkel worked at Check Point Software Technologies, Ltd. as the Head of Eastern US Marketing. In this position, they led the North East, Mid-Atlantic, and US Federal Field Marketing team and developed marketing plans aligned with regional sales targets. Prior to this, they served as the Director of Americas Field Marketing from July 2015 to October 2016 and as the Field Marketing Manager for Canada from June 2013 to June 2015.

Earlier in their career, Frenkel worked as the Director of Marketing & Vendor Relations at NCI Secured Intelligence (acquired by MNP) from August 2011 to May 2013. In this role, they led the Inside Sales and Marketing teams in Canada and managed relationships with IT security manufacturers.

Frenkel's career started at Check Point Software Technologies in 2000, where they held various positions including Partner Alliance Manager - EMEA & APAC, Field Marketing Manager - Central US & Canada, and Field Marketing Manager - Middle East.

Shimrit Frenkel has a diverse educational background. Shimrit received a certificate in Marketing Management from Ryerson University, where they studied from 2005 to 2008. Prior to that, they pursued their Master of Business Administration degree at Ben-Gurion University of the Negev from 2000 to 2002. Shimrit had earlier completed their Bachelor of Arts degree at the same university from 1997 to 2000. In 2013, Shimrit attended the Schulich School of Business at York University, where they focused on E-Marketing Strategies for Success. In addition to their formal education, they obtained certifications in Account-Based Marketing Foundations from LinkedIn in July 2021 and ABM Certification: Foundations from Demandbase in November 2018.

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