Travis Siu is an accomplished marketing professional with extensive experience in the telecommunications and digital marketing sectors. Currently serving as the Head of Digital & Intelligent Marketing at China Mobile Hong Kong since August 2016, Travis has successfully built a new digital team focused on E-commerce and Digital Marketing while exploring innovative areas such as Web 3.0 and blockchain technology. Previous roles at China Mobile include Head of Consumer Business and Department Head of Customer Value Management, where responsibilities encompassed customer acquisition, retention, relationship management, and business partnerships. Prior experience includes positions at SmarTone, where Travis managed fixed line and broadband businesses, and at Nielsen, focusing on consumer insights through market research.
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