Melda Tozluoglu

Director, Product Management - Strategy Simulations at Choreograph

Melda Tozluoglu is an accomplished professional in product management and data science, currently serving as the Director of Product Management - Strategy Simulations at Choreograph, where responsibilities include managing a cross-functional team to develop client solutions in marketing and brand strategy. Melda has extensive experience in strategy simulations, agent-based modelling, and data fusion, previously holding senior data scientist roles at GroupM and Sandtable. As a Sir Henry Wellcome Postdoctoral Researcher at UCL, Melda focused on computational biology, constructing predictive models to study biological systems, while earlier research at The Francis Crick Institute involved investigating cancer cell behavior. With advanced degrees in computational biology and chemical engineering from renowned institutions, Melda's expertise spans multiple domains, including computational modelling, data analysis, and academic research.

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