Hope Sturms

Hope Sturms is an experienced marketing professional with a strong background in healthcare communications and campaign management. Currently serving as Segment Marketing Senior Manager at Cigna Healthcare since March 2021, Hope leads acquisition and growth campaigns for Medicare Part D while overseeing multi-channel marketing initiatives. Prior roles include Segment Marketing Manager for Customer Retention, where strategic development of direct mail campaigns and customer communications for at-risk populations were key responsibilities. Hope's extensive experience also includes product management at Express Scripts, focusing on Medicare D communications and compliance with CMS guidelines, as well as client advocacy at Medco Health. Hope holds a Bachelor's degree in Marketing from Franklin University and an Associate's degree in Marketing from Columbus State Community College.