Priyal Shah is an experienced marketing professional currently serving as Associate Director at CitiusTech since August 2015, where responsibilities include leading Business Marketing, PR, and Analyst Relations. Prior roles at CitiusTech encompass Deputy Senior Manager, Marketing Manager, Deputy Marketing Manager, Assistant Marketing Manager, Senior Marketing Executive, and Marketing Executive, with a strong focus on GTM Marketing, digital strategies, branding, customer engagement, and communications. Priyal co-founded Stylamor, a luxury fashion jewelry brand, and holds an MBA in International Marketing from K J Somaiya Institute of Management and a Bachelor of Commerce in Accounting & Finance from SIES College of Management Studies.