Nitish Nayak is a Digital Marketing Specialist at CITTA (Lexicon Lifestyle-A Lexicon Group Enterprise) since July 2021, where responsibilities include developing comprehensive marketing plans, managing paid campaigns, and creating a Shopify website from scratch. Prior experience includes serving as a Digital Marketing Executive at The Lexicon Group of Institutes from September 2018 to March 2021, focusing on social media strategy and campaign analysis, and as a Social Media Analyst at Digivaasi from March 2017 to August 2018, where similar social media initiatives were executed. Nitish's career began as an SEO Executive at YNG Media from July 2016 to February 2017, where skills such as link building and sitemaps implementation were cultivated. Educationally, Nitish holds a Bachelor in Science with a focus on Chemistry, Botany, and Zoology from Dr. B. R. Ambedkar University, Agra, completed in 2012.
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