Chad Sands

Chad is an experienced marketing professional who has deep understanding of the legal technology vertical and a proven track record of building, leading, and scaling marketing teams.

A skilled collaborator and self-proclaimed “Digital Marketing Leatherman,” Chad specializes in lead generation and brand marketing for legal tech SaaS companies. He brings years of experience, and a variety of skill sets across all multiple channels and roles, including PPC, SEO, content, creative services and marketing operations. Driven by fearless creativity combined with data-driven performance, he focuses on producing high performing websites and marketing campaigns that drive revenue and growth.

Prior to CloudLex, Chad worked in marketing at both MyCase and Smokeball legal practice management software. In his last role as VP of Marketing at Tracers, a public records software provider for legal, government and other verticals, he launched a new website and revamped the inbound funnel which contributed to record breaking revenue and marketing KPIs, including a 54% increase in top-line leads in 2021.

Chad earned a BA in Film Production from the University of Southern California and spent over seven years working in film, television, and advertising in Los Angeles. In addition to working on award-winning short and independent films, music videos and Super Bowl TV spots, his screenplay adaptation of Saul Bellow’s “Henderson the Rain King” was optioned by award-winning producer Andrew Braunsberg (BEING THERE). In 2014, he co-produced and received co-story credit on “E.T.X.R” for Fox Digital Studios.