Michael E. has a diverse work experience spanning over two decades. Michael is currently serving as the Director of Marketing at CloudSphere, where they focus on facilitating digital transformations for customers. Prior to this role, Michael worked as a Marketing Strategy Consultant in 2019.
In 2021, Michael joined APOLLO Insurance as the Marketing Director, overseeing the company's online insurance platform. From 2018 to 2020, they served as the Marketing Manager at Informa Connect, the world's largest events and business intelligence provider. In this role, they developed marketing plans for multiple event brands and implemented integrated campaigns to enhance brand recognition and sales.
From 2014 to 2018, Michael held the position of Marketing Manager / Head Instructor at SC Outdoors, where they developed and executed marketing strategies across various channels to promote outdoor safety training programs and services.
Michael also worked as a Marketing Manager at LFP, a real estate development company, from 2012 to 2013. In this role, Michael oversaw branding and marketing campaigns for real estate projects.
Before that, Michael had a significant tenure at Kamer van Koophandel, the Chamber of Commerce of the Netherlands. From 2009 to 2010, they worked as a Senior Business Advisor, responsible for developing and promoting information products and services for business start-ups. Michael also served as a Business Advisor from 2005 to 2009, specializing in international trade, business safety, and starting a business. In addition, they held the position of Small Business Specialist from 2001 to 2005.
Lastly, Michael has experience as the Owner and Head Instructor of Bushin Martial Arts Training, a business they owned from 1998 to 2010.
Michael E. has a Bachelor's degree in Commercial Economics with a major in Marketing from Inholland University of Applied Sciences. Michael'seducational background includes various certifications obtained from LinkedIn and Google. Michael has completed courses such as "CMO Foundations: Become an Effective CMO", "Crisis Communication", "Google Analytics 4 (GA4) Essential Training", "Becoming Head of Sales: Developing Your Playbook", "Sales: Closing Strategies", "Artificial Intelligence for Marketing", "The Data Science of Retail, Sales, and Commerce", "Aligning Sales and Marketing", "Master the Strategies, Methods, and Metrics of Champion Marketers", "Social Selling Foundations: Using Content to Drive Engagement", "Strategic Thinking", "Webinars for Lead Gen", "Social Selling Foundations", "Leadership Foundations", and "Learning to Write Marketing Copy". Additionally, they obtained Google certifications in "Google Ads Search" and "Google Ads Video".
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