David Menciotti

David Menciotti, MBA, has a diverse and extensive background in marketing and management. Their most recent position is as the Chapter President - Italy at Club CMO, where they are responsible for leading the Italian chapter of the organization. Prior to this, David worked as a Management Consultant and Fractional CMO, specializing in marketing strategy, brand management, and customer experience. David collaborated closely with CEOs and CMOs of mid-size consumer products companies, helping them transition to a customer-centric approach.

David also has experience as a Sales & Marketing Advisor at RELX International, where they successfully executed strategies to drive market penetration and revenue growth in the European Union. David played a crucial role in the global marketing department at Philip Morris International, overseeing the development and execution of the global omnichannel marketing strategy for the IQOS device. David also established the Retail Marketing function for IQOS, led experiential marketing programs, and revitalized the Chesterfield Brand. Their earlier roles include Category Manager, EU Commercial Trainee, and Territory Sales Representative. David's work experience demonstrates their expertise in marketing strategy, brand management, customer experience, and sales effectiveness.

David Menciotti, MBA has a diverse education history. David pursued an Executive Master of Business Administration (EMBA) degree in Business Administration and General Management from IE Business School in 2015-2016. In 2020, they attended Columbia Business School to specialize in Digital Marketing, particularly focusing on Customer Engagement, Social Media, Planning, and Analytics. David also completed a short-term program at SDA Bocconi in 2013, obtaining expertise in Brand Value Management within the field of Marketing. Furthermore, they obtained a certificate in Sales & Distribution Management from CUOA Business School in 2008. David completed their undergraduate studies at Università degli Studi di Verona, where they earned a Bachelor of Science (BSc) degree in International Economic Studies from 2002 to 2006.