Michael Petrelli

Michael Petrelli is an accomplished professional with extensive experience in the beauty and personal care industry. Currently serving as the Director of Personal Care Specialties at Coast Southwest, Inc. since May 2021, Michael previously held the position of North American Channel Manager for Beauty and Personal Care at Hallstar from June 2017 to May 2021, where responsibilities included managing distributor relationships and product forecasting. Michael's career includes consultancy for Doctor’s Heart Healthy Products, a Marketing Manager role at EMD - Affiliates of Merck KGaA, and various positions at EMD Chemicals and SNiP, demonstrating a strong foundation in sales, marketing, relationship management, and product development. Michael holds a Bachelor's degree in Marketing from Rutgers University - Camden.