Ana Lucía Troetsch

Ana Lucía Troetsch has a diverse work experience spanning multiple industries and roles. Ana Lucía began their career as an intern at HSBC and Copa Airlines, where they gained experience in operations, human resources, and data analysis. Ana Lucía then worked at Philip Morris International as a Brand Development Partner, focusing on generating business opportunities and supporting brand positioning.

Next, Ana Lucía joined Red Bull as a Marketing team member, responsible for driving strategy and insights, as well as collecting and reporting consumer data. Ana Lucía then transitioned to the fashion industry, working at Michael Kors as a Retail Buyer and Merchandising Coordinator. In these roles, they managed regional purchases and monitored performance for various product categories.

Ana Lucía also has experience in the tech industry, having worked at Wakyma as a Junior Product Manager and later as the Head of Business Development and Customer Success. In these roles, they collaborated with cross-functional teams, managed client portfolios, and identified new business opportunities.

Ana Lucía then moved to Datasite, a leading SaaS provider in the M&A industry, where they worked in business and sales support. Currently, Ana Lucía is working at INLAB Digital as a Product Manager and Customer Onboarding Specialist, responsible for coordinating and managing the operations and development team.

In 2023, they will join Cobee as a Customer Success Manager, where they will be responsible for managing a portfolio of B2B accounts and ensuring the clients have a positive experience with the company's products and services.

Overall, Ana Lucía Troetsch has a strong background in customer success, product management, sales support, and brand development, with experience in a variety of industries.

Ana Lucía Troetsch has a diverse education background. In 2012, they enrolled at Universidad Católica Santa María La Antigua, where they pursued a degree in Industrial Engineering. Their studies in this field continued until 2016.

In 2017, Ana Lucía Troetsch joined IE Business School to enhance their knowledge and skills in administration. Ana Lucía enrolled in a Master's program in Management, which they successfully completed in 2018.

In 2019, Ana Lucía Troetsch further expanded their expertise by pursuing a specialization in Marketing and Search Engine Optimization at Universidad Europea Miguel de Cervantes. Ana Lucía completed this program within the same year.

Overall, Ana Lucía Troetsch's educational journey has involved a combination of industrial engineering, administration, and marketing studies, suggesting a keen interest in interdisciplinary learning and professional growth.