Lashawnda Goffin

Lashawnda Goffin is a highly experienced professional in the field of programmatic advertising and media buying. With a strong background in various companies such as Colossus SSP, Femme It Forward, Black Girl Digital, TRUSTX, Tribune Publishing Company, Affiperf, and Havas Media Group, Lashawnda has held roles such as Chief Executive Officer, General Manager, Director, Sr Manager, Manager, Programmatic Trader, and Local Broadcast Media Buyer. Lashawnda's expertise includes prospecting, selling, on-boarding programmatic buyers, analyzing data, developing media strategies, negotiating campaigns, and training assistants within the industry. Lashawnda holds a BA in Broadcast Telecommunications and Mass Media from Temple University.