Joanne Soundy

Joanne Soundy is an accomplished international marketing manager with extensive experience in the healthcare and veterinary sectors. Currently, Joanne holds the position of International Marketing Manager for Recovery Science at Enovis, focusing on digital tools and sales enablement for established brands like Chattanooga and Lightforce Therapy Lasers. Prior roles include International Marketing Manager at Companion Animal Health, where Joanne executed marketing strategies across multiple regions, and Commercial Marketing Manager at Avacta, where responsibilities included overseeing marketing for the IVD portfolio. Joanne has a strong background in brand management and key account relationships, previously serving as Head of Marketing at Avacta Animal Health, where efforts led to increased market penetration. Joanne's educational credentials include a CIM Professional Diploma in Marketing from Leeds Business School and a BSc (Hons) in Psychology from the University of York.