Ifat Hashay יפעת חשאי is a marketing and project management professional with extensive experience in supporting small and medium-sized businesses in Israel. Currently serving as the Marketing & Project Manager for Maof communities at the SMB Agency within the Ministry of Economy since May 2014, Ifat has a strong focus on driving growth and success for SMBs. Previous roles include business consultant at Elementor, where services were provided in customer experience and loyalty, VP of Marketing & Sales at Ktzir Hitin, and Marketing and Sales Manager at Public Trust. Ifat's career began at McCann as VP PA, followed by roles in project management at QT Translation and Localization and customer service management at EL AL Israel Airlines. Ifat holds an MA in Dispute Resolution, Mediation & Negotiation and a BA in East-Asian and Middle East Culture Studies from Tel Aviv University.
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