Vivek Arora

Vivek Arora is an accomplished technology executive with extensive experience in engineering and analytics. Currently serving as Vice President at Proximic by Comscore since February 2023 and as Vice President of Engineering at Comscore, Inc. since May 2015, Vivek oversees the Activation platform that supports programmatic advertising. Previously, Vivek held the position of Director at Proximic from June 2012 to May 2015, prior to its acquisition by Comscore. At MSCI Inc., from January 2006 to May 2012, Vivek led an Analytics Engineering team and significantly improved system efficiencies. Early career experiences include serving as Senior Software Engineer at Charles River Development and working in various software development roles from 1992 to 2003 across multiple domains. Vivek holds a Bachelor of Engineering in Computer Technology from Maulana Azad National Institute of Technology.