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Serena Lam

Lead Producer at Concept Art House

Serena Lam is a seasoned professional in the gaming industry, currently serving as a Senior Producer at Netflix since July 2023, working on an unannounced game. Previously, Serena has held the position of Lead Producer at Concept Labs, focusing on Web 3 Games, and served in various roles at Endless from September 2018 to September 2021, including Program Manager, General Manager, and Lead Producer, where initiatives aimed at underserved communities were a priority. Serena's extensive career includes significant roles at SquareTwo and Zynga, where contributions spanned multiple hit titles including Words with Friends, Farmville, and Cafe World. Earlier experience includes positions at Electronic Arts, starting as a Production Assistant and advancing to Associate Producer at Maxis. Serena holds a Master's degree in Entertainment Technology and a Bachelor's degree in Business Administration, both from Carnegie Mellon University.

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