Danae Sterental

Culture Partner at Concrete Rose Capital

Danae is Culture Partner at Concrete Rose. She is an educator, culture designer and executive coach and the founder of HereWe, a firm that helps startup- and growth-stage leaders make their company cultures explicit, aligned and equitable.

A UC Berkeley and Stanford GSB alumna, Danae has managed Google’s employment brand globally (including releasing Google’s workforce demographic data for the first time in 2014), worked as an Organizational Designer at IDEO, and lectures with Stanford faculty on courses like “Entrepreneurship from Diverse Perspectives”, “Equity by Design: Building Diverse & Inclusive Organization”, and “The Psychology of Startup Teams”. Danae is originally from Venezuela and her experience as an immigrant is at the core of how she approaches her work.

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