Rebecca Dolan is an experienced digital marketing professional specializing in organic content and engagement. Currently serving as the Director of Organic Content & Engagement at SAP Concur since May 2017, Dolan manages a team responsible for demand generation through digital channels, overseeing global strategy for social media and website content. Previous roles at SAP Concur included Lead and Team Lead in Organic Engagement, where Dolan focused on enhancing the customer digital journey and optimizing content across multiple platforms. Dolan has also accumulated extensive freelance experience in writing and social media management, producing content for notable clients such as Thrillist and Bon Appetit, and has held editorial positions at Kiplinger and HuffPost. Educationally, Dolan holds a BA in Anthropology and International Relations from William & Mary and an MS in Journalism from Northwestern University.
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