Roberto Borba

Roberto Borba is an experienced SEO Manager with a strong background in optimizing web presence and driving organic traffic. Currently serving as SEO Manager at Convert since February 2021, Roberto previously held similar roles at VMLY&R and Young & Rubicam, where responsibilities included overseeing SEO strategies, conducting technical analyses, and collaborating across departments to ensure project success. With a solid foundation in marketing and communications from Universidade Paulista, Roberto developed skills in site architecture, lead acquisition, and content strategy across various positions, starting as a Marketing Assistant at 4Babies.com.br and progressing through key roles in digital marketing and SEO analysis.