Ross McGraw

Ross McGraw has a diverse work experience in various roles and industries. Ross started their career in 2007 as an Account Executive and Experiential Producer at MKTG INC, where they were responsible for creating and executing brand activations. At VICE Media, Inc., they served as the Global Head of Experiential Marketing, overseeing groundbreaking campaigns and managing budgets exceeding $10 million. Ross then worked at Typical Magic as the Head Of New Business | Consultant, where they consulted clients on culture-driven brand experiences. Ross joined ViacomCBS as the Director of Partner Marketing for Nickelodeon Family Lifestyle and later became the Senior Director in the same department. Ross played a significant role in generating additional revenue through integrated marketing campaigns. Ross also served as the VP of Marketing at Hammerhead, leading brand growth and implementing marketing strategies that resulted in a 7x increase in revenue. Ross's most recent roles include being an Advisory Board Member at Vixi6, a company in the ai-powered Car Play industry, and VP and Head of CORE at greenteg AG. Ross is currently working as the Head of Business Unit at CORE.

Ross McGraw obtained a Bachelor of Arts (BA) degree in Individualized with a focus on Marketing and Business from New York University in 2007. Ross also holds certifications as a Professional Triathlete from both USA Triathlon and The IRONMAN Group, which were obtained in 2018.