Paulo Willig

Paulo W. currently serves as the North America IoT Enterprise Solutions Architect at Cox2M, where responsibilities include conducting market assessments and implementing IoT solution deployments across North America and international markets. Previously, Paulo was the VP of Sales at Cree Lighting, achieving significant revenue growth by restructuring the business unit to cater to Smart Cities and Electrical Utilities. Additional experience includes the role of VP of Global Sales at JMC Capital Partners, where oversight of revenue and a global sales team was paramount. As the North America General Manager at Nichia America Corporation, Paulo focused on market expansion strategies in key regions. Career beginnings included managing market development for Lithonia Lighting and opening new markets for Acuity Brands in South America. Paulo holds multiple advanced degrees in marketing and engineering from esteemed institutions, including MIT Sloan and Harvard Business School.