Sarah Payne is a highly experienced professional in the sewing and crafting industry, currently serving as the Director of Sarah Payne Studios Ltd since August 2020, where the focus is on designing kits and hampers for online sales. Since July 2013, Sarah has also contributed as a Freelance Designer, Teacher, bestselling author, and Demonstrator on Create & Craft, with appearances for Jo Ann Fabric & Craft Stores on the US channel. Previous roles include Brand Ambassador for THREADS Inkjet Printable Fabric, Editor of Linen and Lace textile magazine, and Directorships at Bee Crafty Designs Ltd and Bee Crafty Ltd. Additionally, Sarah has a background in software training and consultancy, having worked with TikitTFB plc and Northgate Information Solutions. Academic qualifications include an MSc in E-Learning from The University of Edinburgh and a 2:1 degree in Economics from Coventry University.
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