Kathy Farm

Kathy Farm is a Vice President of Sales at Fiserv where Kathy collaborates with cross-functional leadership teams to drive sales strategies and provide leadership to Sales Directors and Business Consultants. Kathy focuses on metrics and business goals to maximize client growth and profitability. Kathy is also a Founding Member at CREW and previously served as Vice President of Analytics and Reporting at First Data Corporation. With a background in psychology from Albany State University, Kathy excels at analyzing data, identifying trends, and driving innovation and efficiency within organizations.