Abhijit Kolhe

Marketing Science Director at Critical Mass

Abhijit Kolhe, MBA, has a diverse work experience spanning various roles in marketing, data science, and digital strategy.

Abhijit'smost recent role was as a Marketing Science Director at Critical Mass, starting in July 2023. Prior to this, from 2019 to 2023, they worked at Vovia as a Director of Data Science.

Abhijit also has experience as a Founder and Data Science/Analytics Consultant at Fox Consulting, where they provided expertise in data science, cloud computing, and digital marketing strategy. Abhijit worked there from 2014 to 2020.

Furthermore, Abhijit worked as a Digital Marketing Strategist at AirGate Technologies Inc. from 2018 to 2019, leading programmatic media buying and advertising campaigns. Abhijit also served as a Senior Manager of Digital Marketing at Maple Digital Technology Intl. Pvt. Ltd. in 2017, where they launched an omnichannel digital marketing strategy for Apple India.

Before that, Abhijit held positions such as Senior Marketing Manager at JCKRC Spa Destination in 2016, where they led branding and digital marketing for luxury cosmetic brands. Abhijit also worked as a Digital Strategist at NetBiz Systems Pvt. Ltd. in 2016, focusing on clients like Unilever and Godrej Properties.

Earlier in their career, Abhijit gained experience as an Executive Officer in Marketing & Sales at Huhtamaki PPL from 2014 to 2016, and as a member of the Client Servicing and Planning team at Publicis Healthcare Communications Group in 2013. Abhijit also worked on an off-summer project at DDB Mudra in 2012.

Overall, Abhijit possesses a strong background in marketing, data science, and digital strategy, with a demonstrated track record of success in various industries and client relationships.

Abhijit Kolhe, MBA, has a diverse education history with a strong focus on marketing and digital communication. Abhijit began their educational journey at IES JNPV Vidyalaya, where they completed their SSC degree in Science from 1994 to 2004. Abhijit then attended Swami Vivekanand Jr College from 2004 to 2006, where they received their HSC degree in Science.

After completing their pre-university education, Abhijit pursued a Bachelor's degree in Pharmacy from the University of Mumbai, which they completed from 2006 to 2010. Abhijit then continued their education at the University of Mumbai from 2011 to 2013, earning an MBA-MMS degree with a focus on Marketing/Marketing Management.

Seeking to enhance their digital marketing skills, Abhijit obtained a Certification in Digital Marketing from Squared Online, a Google / HLC Partnership, in 2015. Abhijit further expanded their knowledge in the field by completing the Business Analytics: Data-driven Decision Making certification from the University of Pennsylvania in 2017. During the same year, Abhijit also pursued a degree in Business Analytics with a concentration in Marketing at The Wharton School.

Abhijit Kolhe has continued to build their expertise through various certifications. Abhijit completed multiple Google certifications, including Google Data Analytics Professional Certificate, Advanced Google Analytics, Crash Course on Python, Google Data Studio, Google Tag Manager, Dig into Programmatic, and others. Additionally, they obtained the Artificial Intelligence in Digital Marketing certification from Udemy and the Azure Concepts certification from Linux Academy.

Abhijit Kolhe's educational background showcases their dedication to continuous learning and professional growth in the areas of marketing, digital communication, and data analytics.

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