Michelle Swetzes

Michelle Swetzes is a performance analytics manager at Cronin, where Michelle has worked since September 2018, progressing from senior analyst to various analytics-focused positions. With expertise in developing data infrastructures and dashboards to illustrate campaign ROI and optimize media programs, Michelle has a strong background in managing digital media campaigns and enhancing reporting processes. Prior to their role at Cronin, Michelle gained experience in customer service as a server at Applebee's and as a sales associate at Bob's Stores, as well as completing an IT internship at Voya Financial. Michelle holds a Bachelor of Arts degree in Communication and Sociology from the University of Connecticut.