Sophia Bakopanos has extensive experience in digital and brand marketing. Sophia is currently the Director of Digital and Brand Marketing at Crystalbrook Collection since January 2021. Prior to this, they worked at IHG Hotels & Resorts as a Marketing Manager from May 2019 to December 2020, and as a Marketing Executive from January 2019 to April 2019. Before joining IHG, Sophia was a Digital Marketing Executive at Westfield London where they managed the website, eDM, and social channels from April 2016 to March 2018. Sophia also has experience as a Digital Marketing Executive at Westfield Sydney, where they developed digital and social content calendars, curated content, and analyzed channel performance. Sophia has a strong background in coordinating campaigns, managing social media, and analyzing data to improve engagement.
Sophia Bakopanos attended St George Girls High School from 2003 to 2008. After completing high school, they pursued higher education at the University of Sydney from 2009 to 2013, where they earned a Bachelor of Arts (B.A.) degree. The field of study for their bachelor's degree is not specified. In October 2018, Sophia also obtained an Advanced Google Analytics certification from Google.
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