Maxime Van der Wees is a seasoned professional with extensive experience in the retail sector. Currently serving as Directeur numérique at Cultura since October 2019, Maxime collaborates with various teams to enhance customer journeys in an omnichannel environment. Prior to that, Maxime held multiple roles at Auchan Retail from February 2014 to June 2019, including Chief Performance Officer, where responsibilities included overseeing management control and performance management of hypermarkets. Earlier roles included Management Controller and Section Manager, focusing on purchasing and operational management. Maxime's career began at Alcampo S.A. as Department Manager, managing the P&L for dairy products. Maxime holds a Master 2 (M2) degree in Corporate Finance from NEOMA Business School, completed in 2013.
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