Laura Benedettino

Laura Benedettino has a diverse work experience spanning various companies and roles. Laura currently holds the position of Global Head of Digital at DAINESE since June 2023. Prior to this, they worked at Rossignol Group as Group VP, Direct to Consumer online & offline from November 2021 to April 2023, and previously as Head of Global DTC from February 2019 to October 2021. Before joining Rossignol Group, Laura served as a Senior Manager, Ecommerce VANS EMEA at Vans, a VF Company, from January 2015 to January 2019. Laura also worked at VF Corporation as an eCommerce Trading and Merchandising Manager for Vans & The North Face EMEA from January 2012 to December 2014. Earlier in their career, Laura held positions such as Ecommerce Manager at YOOX from January 2010 to January 2012, Merchandising Manager at A.Testoni S.p.A. from May 2007 to February 2010, Junior Sales Manager at ANTONIO MARRAS S.R.L. from April 2006 to April 2007, and Assistant Product Manager at The Colomer Group from May 2005 to December 2005.

Laura Benedettino obtained their Master's degree from Alma Mater Studiorum – Università di Bologna from 1999 to 2004. Additionally, they pursued a Post Master's Degree in Business, Management, Marketing, and Related Support Services at Bologna Business School from 2004 to 2005.