Drew Berridge

Drew Berridge serves as the Business & Marketing Director at DarkLab since February 2022, overseeing the production of the Dark Mofo festival and engaging in various cultural and commercial projects both in Australia and internationally. Previously, Drew held the position of Managing Partner at Traffik from October 2018 to February 2022 and worked as the APAC Hub Lead for Imperial Brands at Clemenger Group Limited from January 2018 to October 2018. Prior roles include Managing Partner and Group Business Director at Traffik Group and Clemenger Group from September 2014 to January 2018, as well as Group Business Director and Creative Director at Urban | The Brand Experience Agency between June 2009 and August 2014. Earlier experiences feature a Creative Director role at Zoom Media & Marketing, where Drew led youth marketing campaigns for brands such as Revlon and Pepsi, and various program management positions at the American Museum of Natural History, Nova Group Japan, and Museum Victoria. Drew holds a Bachelor of Arts degree in Communication and Media Studies from RMIT University, obtained from 1996 to 1998.