Kimberly Snyder

Sr. Director, Strategy at Data Axle

Kimberly Snyder has a diverse range of work experience in the field of email and digital marketing. Starting in 2007 as an Account Manager at Bronto Software, they provided strategic consultation and support to clients. Kimberly then worked as an Email Marketing Manager at Altrec.com, where they focused on growing their email program. After that, they became the Director of Strategic Services at Bronto Software, leading the Email Marketing Strategy Team to optimize client programs. Kimberly then moved to Backcountry.com as the Email & Loyalty Marketing Manager, focusing on promotional campaigns and improving email KPIs. Kimberly then worked at Email Aptitude as the Director of Strategy, creating impactful email marketing initiatives. Currently, they are a Senior Director of Strategy at Data Axle, where they apply their expertise in customer marketing communications.

Kimberly Snyder earned a Bachelor's degree in English Language and Literature, General from the University of Vermont from 1992 to 1996.

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