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Alejandra Rueda

Brand Lead at Dattis Comunicaciones

Alejandra Rueda is an experienced professional in communications and strategic planning, currently serving as Brand Lead at Dattis Comunicaciones since April 2023. Prior to this role, Alejandra worked as a Consultora at Modum I Estrategia+Comunicación from April 2022 to March 2023, where responsibilities included crisis management and media positioning for various companies in sectors such as retail and manufacturing. From September 2019 to January 2022, Alejandra held the position of Community Manager and media analyst at Mass_, focusing on strengthening digital communities for leading Colombian marketplaces and the national brand. Alejandra's earlier experience includes an internship at Parlamento Andino, supporting the Academic Area and contributing to policy proposals. Educational qualifications include a degree in Political Science from Universidad de La Sabana and a diploma in Women's Protection Culture from Universidad Nacional Abierta y a Distancia.

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