Rachel Barker

Rachel Barker is a seasoned professional with extensive experience in performance management and digital advertising strategies. Currently serving as a Senior Performance Manager at Dealers United since December 2018, Rachel focuses on enhancing auto dealer digital presence through comprehensive solutions including SEO, SEM, and Social Advertising. Prior to this role, Rachel held the position of Partner Experience Manager at BuyerBridge, specializing in automated, Omnisocial advertising for diverse business clients. Additional experience includes roles at Revcontent, Würth Group, and the University of Florida, where Rachel developed strong sales and client service skills. Academic credentials include a Bachelor’s Degree in Zoological Medicine from Miami University and a Graduate Certificate in Communication and Media Studies from the University of Florida.