Marco Antonio Ramírez Aguirre

Marco Antonio Ramírez Aguirre has a diverse range of work experience in various companies. Marco Antonio is currently working at Dentalia as the Head of CRM & Data. Prior to this, they worked at AlphaCredit as the Gerente de Insights y Research, where they were responsible for budgeting market research, planning qualitative and quantitative studies, analyzing and presenting results. Before that, they worked at UNIFIN FINANCIERA as the Gerente de CRM, where they analyzed and diagnosed the situation of Sugar CRM, developed customer journey strategies, and identified sales needs. Marco Antonio also worked at Sodexo as the Coordinador CRM (Business Intelligence), where they designed and created key performance indicators, validated and analyzed databases, and contributed to the company's strategic plan. Additionally, they had experience as the Coordinador de Marketing at Comercializadora Kram SA DE CV, where they developed marketing plans, executed marketing campaigns, and defined trade marketing strategies. Marco Antonio also worked as the Coordinador de Producto at Irasa Industrial, where they defined and executed marketing strategies, analyzed the market segment, and managed participation in events and conventions. Lastly, they worked as a Líder de Proyectos at De La Riva Group, where they conducted customer satisfaction studies, developed measurement tools, and performed audits.

Marco Antonio Ramírez Aguirre completed their undergraduate education from 2002 to 2006 at Escuela Superior de Comercio y Administración Santo Tomás, where they obtained a degree in Marketing with a major in Relaciones Comerciales. Marco Antonio then pursued further education at Instituto de Estudios Superiores en Administración Pública, where they completed a Master of Business Administration (MBA) degree. The field of study for their MBA is not specified.

In addition to their formal education, Marco Antonio Ramírez Aguirre has obtained certifications in HubSpot Marketing Inbound from HubSpot in April 2020, and in Metodología SCRUM from Centro, although the specific month and year of completion are not mentioned.