Fran Hegeler

Fran Hegeler started their work experience as a Marketing Director at DES in 2023. In this role, they advanced the strategic growth of the firm by developing strategies and building and mentoring the marketing team.

From 2016 to 2022, they worked as the Director of Marketing and Communications for SWA Group, an internationally acclaimed landscape architecture firm. During their time there, they developed the marketing team, improved marketing messaging and company visibility through digital platforms, and introduced infrastructure for greater consistency and efficiency of marketing deliverables.

From 2009 to 2016, Fran held various roles at AECOM, including Senior Vice President, Marketing & Communications - Americas. In this position, they led collaboration, communication, and coordination among teams supporting growth and market visibility across all business groups in the Americas. Fran also served as Vice President in different divisions within AECOM, overseeing marketing and communications activities and mentoring proposal teams on a global scale.

Prior to their time at AECOM, Fran worked at EDAW Inc. as the Development Manager, Firmwide from 2007 to 2009. In this role, they oversaw corporate growth initiatives, company communications, and managed proposal teams globally.

Fran's earliest work experience was as the Marketing Director (national/firmwide) and Senior Associate at Wallace Roberts & Todd, LLC from 1997 to 2007. Fran was responsible for planning and overseeing all public relations and marketing activities for the interdisciplinary planning and design practice.

Overall, Fran Hegeler has extensive experience in the marketing and communications field, with a focus on strategic growth, team development, messaging improvement, and global coordination.

Fran Hegeler earned a Bachelor of Science degree in Political Science from the University of Massachusetts Amherst. In addition, Fran obtained the certification in Mastering Executive Leadership from the Gestalt International Study Center in 2008. Fran also completed the AECOM Americas Leadership Development Program, which was offered in partnership with The John E. Anderson School of Management at the University of California, Los Angeles, although the specific month and year of completion are not provided.