Catherine W. Ndungu

Catherine W. Ndungu serves as the Marketing and Innovations Director at Uganda Breweries Ltd., a subsidiary of Diageo, since January 2020, where responsibilities include building impactful beer brands and driving marketing performance. Prior to this role, Catherine held various marketing positions at GSK, focusing on the wellness category in West Africa, and at The HEINEKEN Company, where roles included Marketing Manager and Trade Manager with a focus on demand creation and strategic execution at the point of sale. Earlier experience includes business development and marketing consultancy roles, alongside a position as Marketing Coordinator at Air Travel & Related Studies Centre. Catherine holds an MBA in Strategic Management from the University of Nairobi and a Bachelor of Commerce in Marketing from the Catholic University of Eastern Africa, supplemented by various training programs from Heineken and the International Sales Training Institute.