Juliana Marulanda

Juliana Marulanda currently serves as a Passenger Experience Senior Analyst at DiDi, a position held since June 2024. Prior to this role, Juliana worked at RF|Binder from July 2022 to June 2024, first as an Associate and later as a Senior Associate in Research & Insights. Juliana co-founded Get Baked in November 2017, overseeing financial operations and successfully raising and donating $1,500 to Fundación Hogares Bambi. Juliana gained valuable experience as a Brand Marketing Intern at PROCOLOMBIA, focusing on promoting the Free Trade Agreement between the United States and Colombia, and creating resources to assist Colombian exporters. Additionally, Juliana held a Brand Marketing Intern position at Zeroo Carsharing, where contributions included logo design and marketing strategy development. Juliana earned a Bachelor of Business Administration with a focus on Marketing and Information Systems and Technology Management from The George Washington University School of Business between 2018 and 2022.