Heather Ashcroft

Heather Ashcroft is an experienced professional in the veterinary and animal welfare sectors, currently serving as the Content and Community Manager at Digitail since January 2023, where responsibilities include driving community and content strategies to enhance veterinary care and pet parent experiences. As a Partner and Director of Marketing at Rise Above Pizza and Wings, Heather combines humor, creativity, and strategic marketing to engage customers. Previous roles include Manager of Adoptions and Community Sheltering at Hamilton/Burlington SPCA, where innovative adoption programs were implemented, and various positions at Hamilton Region Emergency Veterinary Clinic, focusing on client and animal care. Heather has also founded and co-founded pet-related businesses and managed animal shelter operations, always emphasizing community engagement and animal welfare.