James Robert Lay

James Robert Lay has been in the banking and financial services industry for over two decades. From 2002 to 2021, they served as Chief Executive Officer at Digital Growth Institute, where they helped banks and credit unions transform their marketing. In 2021, they joined NYMBUS as an Advisory Board Member, where they help financial institutions launch full-service digital banks in under 45 days. From 2008 to present, they have been a Faculty at SW CUNA Management School, where they share the latest digital marketing research and insight to help credit unions grow.

James Robert Lay obtained their MBA from the University of Houston-Clear Lake in 2006, having previously obtained a Bachelor of Science in Management Information Systems from the same university in 2004.