Ricardo Martinez

Chief Strategy Officer (cso) at DigitalEra Group

Ricardo Martinez is the Chief Revenue Officer at DigitalEra Group. Prior to joining DigitalEra Group, Ricardo Martinez served as the Channel Sales Manager at Tenable Network Security from July 2014 to June 2016, where they were responsible for developing the GTM Channel strategy for Latin America. During their time at Tenable Network Security, Ricardo Martinez took the Channel organization from 1 partner to over 33 covering all the major regions in Latam. Additionally, Ricardo Martinez closed the largest and most profitable subscription deal for the company and contributed to the shaping of the overall Channel Program, defining reseller margins, Deal Registration Program, incentive programs and others.

Before joining Tenable Network Security, Ricardo Martinez served as Channel Marketing & Distribution Marketing at McAfee from June 2003 to June 2014. In this role, Ricardo Martinez was responsible for planning and implementing channel marketing programs designed to increase product sales, brand exposure and market share through channel distributors and resellers. Ricardo Martinez also drove the development and delivery of sales/marketing tools, content and promotions enabling McAfee's partners to successfully sell McAfee solutions.

Ricardo Martinez has an MBA in Business Administration and Management, General from the University of Québec. Ricardo also attended Weston High School.

They are on a team with Matt Green - Director, Cybersecurity Services, Norman Huzar - Director, Sales, and Ana Curreya - Marketing Director. Ricardo Martinez reports to Patrick Dyer, President & CEO.

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