Rob Auger

Rob Auger serves as Executive Vice President and Boston Media Lead at Digitas North America, where leadership focuses on strategic direction for Media Technology and collaboration across various media capabilities. With extensive experience in ad tech, Auger has developed proprietary products and played a key role in new business pitches. Contributions to the digital media industry include participation as a panelist in conferences discussing topics such as brand safety and transparency. Prior to Digitas, Auger held various management roles at Monster and began a career in public relations and advertising with CLM Media. Auger holds a Bachelor of Arts in Communication and Media Studies from Worcester State University.