Alex Luong

Alex Luong is a seasoned marketing professional with extensive experience in paid media and performance marketing. Currently serving as a Senior Paid Media Strategist at Directive since May 2024, Luong also works as a self-employed contractor focusing on growth and performance marketing, achieving over 300% ROI for clients. Previous roles include Performance Marketing Manager at ScalePad, where Luong led a team and optimized campaigns, and various positions at Destination Canada, Thrive Digital, Retrotec Energy Innovations, ORGANO™, and Memory America, showcasing expertise in campaign development, budget optimization, and cross-team collaboration. Alex Luong holds a Bachelor of Arts in Psychology from UC Irvine and an Associate in Science in Biology from Orange Coast College.