Shannon Fairweather

Shannon Fairweather is a dynamic entrepreneur and marketing professional with extensive experience in leadership and content creation. As the Chief Executive Officer and Founder of Doing the Most since August 2020, and CEO of Sustainable Sippin'​ since August 2018, Shannon has demonstrated a commitment to innovative business practices. Additionally, Shannon serves as the Creator and Managing Editor for Dirty Water Media, contributing as a reporter for Dirty Water TV on NESN and writing for Boston.com and Boston Herald. With a background that includes an internship at In Full Force and brand ambassador roles at Vice Cream and Gilt City, Shannon has developed strong marketing skills since graduating with a Bachelor of Science in Marketing from Bentley University in 2020.