Stoyan Vlaikov

Stoyan Vlaikov is a Senior Director at Discover Financial Services, specializing in Product and Marketing Analytics for Personal Loans. Since January 2007, Stoyan has driven significant growth in annual originations, implemented advanced marketing analytics strategies, and enhanced customer targeting and pricing frameworks. Prior to this role, Stoyan led the Student Loans analytics team, contributing to a successful portfolio expansion and innovative product developments. Educational qualifications include a Ph.D. and MS in Economics from the University of Wisconsin-Madison and a BA in Computer Science and Economics from Lake Forest College. Additional training includes a Chief Marketing Officer program from Kellogg Executive Education. Stoyan's earlier experience includes project management roles at Intechnic Corporation and a Head Teaching Assistant position at the University of Wisconsin.